A cinematic short film titled “For The Special Moments” capturing the heart of Choi’s San Diego through a series of intimate dining moments. Interwoven stories of celebration, reunion, and quiet connection come together to express the restaurant’s guiding sentiment of emotion.

Client

Choi’s San Diego

Expertise

Hero
Short Film
Brand Essence

Strategy

Capture the emotional core of Choi’s through intimate moments that reflect why people gather there—celebrations, reunions, and meaningful dinners.

Vision

A cinematic short film weaving together quiet, personal stories inside the restaurant, all tied by the sentiment: “For the special moments.”.

Result

A refined brand film that expresses the warmth, atmosphere, and emotional significance of dining at Choi’s San Diego..

Close

Explore our cases

[
Hero
]
[
Short Film
]

Choi's

Cinematic short film capturing intimate dining moments at Choi's San Diego.

[
Ads
]
[
Hero
]

Olipop

Two comedic office spots built around the classic "Jinx! You Owe Me a Soda" phrase.

[
Ads
]
[
Branding
]

Topo Chico

A short-form vertical spot shot for the classic Topo Chico Mineral Water.

[
Ads
]
[
Hero
]

RSQ

Summer skate montage highlighting RSQ's streetwear styles.

See all
See all
Exlpore
More Cases
Analyse
Case details

Client

Choi’s San Diego

Expertise

Hero
Short Film
Brand Essence

Strategy

Capture the emotional core of Choi’s through intimate moments that reflect why people gather there—celebrations, reunions, and meaningful dinners.

Branding

A cinematic short film weaving together quiet, personal stories inside the restaurant, all tied by the sentiment: “For the special moments.”.

Result

A refined brand film that expresses the warmth, atmosphere, and emotional significance of dining at Choi’s San Diego..

Close

Cases

[
Ads
]
[
Branding
]

Topo Chico

A short-form vertical spot shot for the classic Topo Chico Mineral Water.

[
Ads
]
[
Hero
]

RSQ

Summer skate montage highlighting RSQ's streetwear styles.

[
Ads
]
[
Hero
]

Duality Clothing

Launch campaign video showcasing the mantra and lifestyle behind Duality's brand.

[
Ads
]
[
Hero
]

Olipop

Two comedic office spots built around the classic "Jinx! You Owe Me a Soda" phrase.

[
Hero
]
[
Short Film
]

Choi's

Cinematic short film capturing intimate dining moments at Choi's San Diego.

[
Ads
]
[
Hero
]

The Ordinary

15-second spec spot featuring The Ordinary's Soothing & Barrier Support Serum.

Close